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News

Italian Helmet Brand Airoh Expands Sales to the U.S.

Italian Helmet Brand Airoh Expands Sales to the U.S.
Michelle L.
September 19, 2025

Italian helmet maker Airoh begins nationwide U.S. sales, offering models like the Aviator III, Commander 2, and Matryx through certified dealers and its official website.

Italian helmet maker Airoh begins nationwide U.S. sales, offering models like the Aviator III, Commander 2, and Matryx through certified dealers and its official website.
Source: Motorcycle.com

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Airoh, a motorcycle helmet manufacturer based in Bergamo, Italy, has begun selling its products across the United States. The company confirmed that its helmets are now available through a nationwide dealer network as well as its own website.

The move gives U.S. riders direct access to a brand that has long been known in Europe for combining low weight with advanced safety certifications. Airoh’s designs have appeared in professional motocross and road racing for years. However, until now, American riders typically had to import the helmets through independent sellers.

Models Included in the Launch

The first wave of U.S. availability covers several key models:

  • Aviator III, the firm’s high-end off-road helmet with a focus on ventilation and reduced weight.
  • Commander 2, a dual-sport model aimed at riders who alternate between on-road and off-road use.
  • Matryx, a street helmet designed for all-day comfort and compatibility with communication systems.

Distribution and Support

Airoh USA has set up a certified dealer network supported by a team of sales representatives and a store-locator tool to help customers find local retailers. Riders can also purchase helmets directly online.

Company representatives described the expansion as a way to bring Airoh’s existing product range to a broader audience rather than introducing new models specific to the U.S. market. Pricing and availability depend on individual dealers. We can expect all helmets to meet U.S. safety requirements.

With the rollout now underway, American riders have a new option in a market already populated by established brands such as Shoei, Arai, and Bell.

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News
September 19, 2025
Michelle L.

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