One of India’s top motorcycle manufacturer Royal Enfield has announced the global launch of its two new motorcycle models, namely the Continental GT 650 and the Interceptor INT 650. Both bikes are equipped with twin cylinders and will be entering the markets by early next year.
“these are the first bikes from Royal Enfield to be designed and developed for global markets; and it is really the starting point for Royal Enfield to become a global brand,” said Royal Enfield CEO Siddhartha Lal.
The models will be produced in Chennai, where the company’s Oragadum plant is located. The bikes will be available by the end of the year.
“We will start shipping the models to major markets by the end of this year, when the bikes will be at stores for display and test rides. We are looking at retail sales by early next year,” Lal said.
According to him, a lot of the existing customers have been requesting for bigger bikes hence this launch will be catering to their demand.
“These will play a very strategic role in ushering the next set of Royal Owners across the world,” Lal added.
There is no doubt that the Continental GT 650 and Interceptor INT 650 will be hopping on to the mid-weight motorcycle segment in the markets of India, South East Asia and even Latin America while providing a new and disruptive option to buyers in Europe, Australia and the United States.
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