World Ducati Week with record attendance

Bruno Gomes

July 24, 2018

We all know that the Ducatisti are some of the most passionate fans, but this year’s World Ducati Week, that went down last weekend in Misano, showed that there’s no limits to their passion for the Bologna based brand.

According to Ducati, over the course of the three days of the 10th edition of the World Ducati Week, 91.596 Ducatisti visited the Misano racetrack to be part of the biggest Ducati party ever, with the center of attentions being the celebration of the 25th anniversary of the iconic Monster.

To make things more interesting for visitors, Ducati prepared over 300 events during the weekend, including 24 hours of DRE Enduro, 40 Ducati motorcycles available for test ride, not to mention the simulations of a flight on the Air Force planes, test drives on Cupra TCR race cars and Audi R8 road cars, and many other activities to make everyone happy.

But here’s the full list of activities and numbers of this latest World Ducati Week

– 10,250 laps on the track completed by cars and motorcycles during WDW2018
– 43,000 photos taken by staff photographers (900 GB of photos)
– 72 hours of video shot by the staff during the three days of the event
– 73 nations of origin of the 91,596 WDW2018 participants
– 147 DOCs (Ducati Owners Clubs) present at WDW2018, from 33 countries, 5 continents
– 249 different activities carried out during the three days
– 30 minutes, the time it took for the parade of Ducati motorcycles to exit the Marco Simoncelli Misano World Circuit as it departed for Rimini
– 18 hours of DRE Safety
– 24 hours of DRE Enduro (with Multistrada 1200 Enduro)
– 40 bikes available for test rides, for a total of 1,200 test rides
– 500 tests using the Air Force flight simulator in the paddock
– 6,000 photo portraits taken of the Monsteristi
– 15 special Monster bikes selected for the “Garage Contest”
– 10 motorcycle finalists at the Heritage Contest
– 8 Audi R8, 3 Seat Cupra TCR and 4 Lamborghini Huracán Performante vehicles available to the public for a taxi drive on the track
– 2 Desmosedici GP “MotoX2” twin-seaters on the track with Randy Mamola and Franco Battaini for laps on the track dedicated to the WDW2018 participants
– 1 World Ducati Wedding celebrated by Chaz Davies and 2 marriage proposals made at the WDW
– 388 Ducati and Ducati Scrambler flags at WDW2018
– 3 Live bands in the paddock
– 3 hours of live music during the “Sound of Passion Night”: Linus, Street Clerks, Nina Zilli, DJ Alex Farolfi.

“Race Of Champions” numbers:
– 142 Ducatisti guests in the “Race of Champions” starting grid
– 13 Panigale V4 S motorcycles made with unique liveries
– 15 world titles at the WDW of which 11 in the “Race Of Champions”

Land of Joy numbers:
– 300 sessions of Flat Track School
– 150 hours playing basketball
– 240 hours of non-stop music played on the Land of Joy stage
– Two Ducati Scrambler Sixty2s made 750 spins in the Ducati Scrambler Silodrome
– 8 elimination challenges between the official Ducati riders at the Ducati Scrambler Flat Track Race
– 1,124,053 people reached by the Ducati Scrambler digital channels
– 103,450 people interacted with the Ducati Scrambler channels
– 100 hot-air balloon rides in the WDW2018 Land of Joy.