GIVI AT THE MALAYSIAN CUB PRIX: More Than Just Products

Wahid Ooi Abdullah

May 25, 2017

GIVI at Round 4 of the 2017 Malaysian Cub Prix Championship

20th to 21st March 2017

Adapted from GIVI Asia’s Press Release

• Cub Pix is a platform for GIVI to promote safety items.
• GIVI set up merchandizing area to reach out to more motorcyclists.

Round 3 of the 2017 Malaysian Petronas AAM Cub Prix in Kemaman, Terengganu was cancelled after a tragic event when Norizan Ismail succumbed to his injuries after crashing during the practice session. The decision was made after a meeting among the teams and riders to honour the passing of a comrade.

Round 4 continued at Teluk Intan, Perak. It was a humid day in the historic town but that didn’t perturb the spirit and energy of the crowd. The Cub Prix Championship is another one of GIVI’s promotion platforms besides MotoGP, as the races always attract throngs of racing enthusiasts every year.

GIVI had made their presence special by setting up a merchandizing area. This was apart of GIVI’s ongoing activity as a promise to enable motorcyclists to access GIVI’s items at special prices during the limited time of the event. It was also the opportunity for GIVI to extend their road safety philosophy to motorcyclists, especially the youngsters. GIVI is synonymous with safety, after all. GIVI hopes that they will inspire all motorcyclists to be safer riders, in sync with their passion for road safety.

As for the action on the track, Shahrul Yuzy’s team is finding ground, with more to learn along the way regarding their machines, with great hopes for the next rounds.