• Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
imotorbike logo
  • Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
  • Facebook

  • Instagram

  • X (Twitter)

  • YouTube

  • LinkedIn

  • RSS

News

Harley-Davidson to release all-new electric motorcycle in 18 months

Harley-Davidson to release all-new electric motorcycle in 18 months
Michelle Liew
February 2, 2018

Photo credits: Atimanarj News

Harley-Davidson just released its full year sales results for 2017 and the outcome was rather disheartening and the firm attributed the drop to the lack of demand from millennials,

However, Harley-Davidson is not the only brand struggling with this issue as most large capacity manufacturers are aware of the fact that the younger generation are not that interested in motorcycles.

The firm plans to address the issue by “redefining its product in traditional spaces and expanding into new spaces”. To do that, it has announced the sale of its new electric Harley within 18 months but the looks or the price of it is yet to be known.

Photo credits: Geek.com

Departing from its forte of big choppers, the electric bike seems to take the brand one step further and shows how much Harley wants to engage with the younger riders and to provide them with something they would like.

“The EV motorcycle market is in its infancy today, but we believe premium Harley-Davidson electric motorcycles will help drive excitement and participation in the sport globally. As we expand our EV capabilities and commitment, we get even more excited about the role electric motorcycles will play in growing our business.” Said Matt Levatich, H-D President and CEO.

Photo credits: www.latimes.com

Related Itemsdavidsonelectricelectric bikeelectric motorcycleharleyharley davidsonmillennialssales
To read the full story
login with google
login with facebook
or
Create an account for free
This won't cost you.
by clicking this button you agree to iMotorbike's visitor agreement
Already have an account? Sign in here
Click here to get notified on every new article
News
February 2, 2018
Michelle Liew

An avid fan of motorsports bringing you top-notch content from the two-wheeler world! Gear up for the latest updates and news with top speed delivery

Related Itemsdavidsonelectricelectric bikeelectric motorcycleharleyharley davidsonmillennialssales

More in News

Hakim Danish Joins MSi Racing Team for Full 2026 Moto3 Season

Michelle LiewOctober 25, 2025
Read More

Double DNF for Honda HRC Castrol at Sepang

Michelle LiewOctober 25, 2025
Read More

Bagnaia Back with a Bang to Take Sepang Pole by 0.016s

Michelle LiewOctober 25, 2025
Read More

Arenas Targets Podium as Binder Prepares for Hot Sepang Battle

Michelle LiewOctober 25, 2025
Read More

Hero MotoCorp Expands to UK with MotoGB

Michelle LiewOctober 23, 2025
Read More

Bridgestone Unveils RACING BATTLAX V03

Michelle LiewOctober 23, 2025
Read More

Allianz Malaysia Empowers Riders with Safety Training

Michelle LiewOctober 23, 2025
Read More

Sepang Showdown: MotoGP Stars Gear Up for Malaysia 2025

Michelle LiewOctober 23, 2025
Read More

2025 WMoto Nexy+180 Arrives in Malaysia, Priced at RM8,988.

Hazique ZairillOctober 23, 2025
Read More

iMotorbike Launches Express Repair: On-Demand Motorcycle Fixes for Just RM99 a Year 

Hazique ZairillOctober 23, 2025
Read More

Valentino Rossi’s BMW M4 GT3 Sold for Over RM 3 Million at Auction.

Hazique ZairillOctober 23, 2025
Read More

Ducati Lenovo Team Heads to Malaysia for Round 20 of the MotoGP World Championship

Amzar HazeeqOctober 23, 2025
Read More
We want to buy your bike Join us on Telegram
Scroll for more
Tap

Join us on Facebook

  • Popular

  • Latest

  • Comments

  • 47th ASEAN Summit 2025: Major Road Closures, From 26 until 28 October 
    EventsOctober 15, 2025
  • SYM Launches VFE 185i for Malaysian Market at RM9,988
    Buyer's guideOctober 1, 2025
  • WMOTO Unveils Cruiser AMT 125 and EZ125i for Malaysian Market
    Buyer's guideOctober 2, 2025
  • Sepang
    MotoGP 2026 Launch Event Relocated from Singapore to Kuala Lumpur
    LifestyleOctober 3, 2025
  • KOVE Moto Officially Lands in Malaysia with the 800X GT and 450R
    Buyer's guideOctober 8, 2025
  • 6 Best Bikes You Can Get at iMotorbike Right Now
    Buyer's guideSeptember 26, 2025
  • TVS Teases Apache RR450 Ahead of EICMA 2025
    NewsOctober 12, 2025
  • Hakim Danish Joins MSi Racing Team for Full 2026 Moto3 Season
    NewsOctober 25, 2025
  • Double DNF for Honda HRC Castrol at Sepang
    MotorsportOctober 25, 2025
  • Bagnaia Back with a Bang to Take Sepang Pole by 0.016s
    MotorsportOctober 25, 2025
  • Arenas Targets Podium as Binder Prepares for Hot Sepang Battle
    MotorsportOctober 25, 2025
  • Hero MotoCorp Expands to UK with MotoGB
    NewsOctober 23, 2025
  • Bridgestone Unveils RACING BATTLAX V03
    NewsOctober 23, 2025
  • Allianz Malaysia Empowers Riders with Safety Training
    NewsOctober 23, 2025
  • MV Agusta Lucky Explorer Project 9.5: testing the Schiranna prototype - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • CFMOTO 450SR to enter Malaysia in March 2023 at RM29,300 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Suzuki V-Strom now available in Malaysia at RM81,900 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Colin says:

    I hope they make the Dax street legal. Love to…

  • Mohd Razi bin Rosli says:

    Adv 150cc

  • Nena Maxberry says:

    Just curious what they would retail for

  • Adam Kenny says:

    RM4159 for the front fork is it?

Categories

  • Buyer's guide
    • First Rides & Reviews
    • Specs, Prices & Others
  • cafe racer malaysia murah
  • Campaign
  • CSR Programme
  • Electric Motorcycles
  • Electric Motorcycles
  • Industry
  • Industry
  • Kedai Motor
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
      • EICMa
    • Helmet
    • Motorsport
      • ARRC
      • CubPrix
      • EWC
      • Moto3
      • Motocross
      • MSBK
      • WSBK
    • Tips & Stories
    • Travel
  • Moto2
  • Motor Murah
  • News
    • Locals
    • MotoGP
    • Scoop
  • Review
  • Scoop
  • Scoop
  • SEO
  • Suzuka 8 Hours
  • Tips & Tricks

Corporate

About Us
Terms of Use
Privacy Policy
Disclosure Policy
Contact Us
SUBSCRIBE NOW!

2024 iMotorbike World Sdn. Bhd.(1205246-M). All rights reserved.

Squarespace to feature Keanu Reeves Arch Motorcycles in new SB campaign
Alta Motors rolls out new electric motorcycle 2018 Redshift MXR
Nak Jual Beli Motor 😊 ?
WhatsApp
Hi iMotorbike 😊
Open chat