• Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
imotorbike logo
  • Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
  • Facebook

  • Instagram

  • X (Twitter)

  • YouTube

  • LinkedIn

  • RSS

News

Harley-Davidson to release all-new electric motorcycle in 18 months

Harley-Davidson to release all-new electric motorcycle in 18 months
Michelle Liew
February 2, 2018

Photo credits: Atimanarj News

Harley-Davidson just released its full year sales results for 2017 and the outcome was rather disheartening and the firm attributed the drop to the lack of demand from millennials,

However, Harley-Davidson is not the only brand struggling with this issue as most large capacity manufacturers are aware of the fact that the younger generation are not that interested in motorcycles.

The firm plans to address the issue by “redefining its product in traditional spaces and expanding into new spaces”. To do that, it has announced the sale of its new electric Harley within 18 months but the looks or the price of it is yet to be known.

Photo credits: Geek.com

Departing from its forte of big choppers, the electric bike seems to take the brand one step further and shows how much Harley wants to engage with the younger riders and to provide them with something they would like.

“The EV motorcycle market is in its infancy today, but we believe premium Harley-Davidson electric motorcycles will help drive excitement and participation in the sport globally. As we expand our EV capabilities and commitment, we get even more excited about the role electric motorcycles will play in growing our business.” Said Matt Levatich, H-D President and CEO.

Photo credits: www.latimes.com

Related Itemsdavidsonelectricelectric bikeelectric motorcycleharleyharley davidsonmillennialssales
To read the full story
login with google
login with facebook
or
Create an account for free
This won't cost you.
by clicking this button you agree to iMotorbike's visitor agreement
Already have an account? Sign in here
Click here to get notified on every new article
News
February 2, 2018
Michelle Liew

An avid fan of motorsports bringing you top-notch content from the two-wheeler world! Gear up for the latest updates and news with top speed delivery

Related Itemsdavidsonelectricelectric bikeelectric motorcycleharleyharley davidsonmillennialssales

More in News

Emma Watson’s Motorcycle Exit Steals the Show at Paris FW

Michelle LiewOctober 7, 2025
Read More

Savic C-Series: Australia’s Silent Powerhouse

Michelle LiewOctober 7, 2025
Read More

Lawrence Brothers Lead Australia to MXoN Win

Michelle LiewOctober 7, 2025
Read More

Ducati Clinches Teams’ Title at Mandalika, Secures Third Triple Crown

Amzar HazeeqOctober 7, 2025
Read More

Marc Márquez to Miss MotoGP Rounds in Australia and Malaysia

Amzar HazeeqOctober 7, 2025
Read More

Motorcycle Maintenance 101: How to Do Your Own Service at Home

Amzar HazeeqOctober 7, 2025
Read More

The MotoGP Bike That Hit 366 km/h — Ducati’s Record-Breaking Machine

Amzar HazeeqOctober 7, 2025
Read More

Explained: Why MotoGP Riders Stick Their Leg Out Before Corners

Amzar HazeeqOctober 7, 2025
Read More

Zero Motorcycles Relocates Global HQ to the Netherlands

Michelle LiewOctober 6, 2025
Read More

Honda Expands Motorcycle Production in Brazil

Michelle LiewOctober 6, 2025
Read More

Ducati’s Panigale V4 Takes CIV Production Title

Michelle LiewOctober 6, 2025
Read More

Malaysian Riders Battle Hard at ATC Sepang

Michelle LiewOctober 6, 2025
Read More
We want to buy your bike Join us on Telegram
Scroll for more
Tap

Join us on Facebook

  • Popular

  • Latest

  • Comments

  • MotoGP to Kick Off 2026 Season with Global Launch in Singapore
    EventsSeptember 10, 2025
  • Moda Launches Affordable Moca Scooter in Malaysia
    Buyer's guideSeptember 10, 2025
  • Aprilia Unveils Ultra-Exclusive RSV4 X-GP at Catalunya GP 
    Buyer's guideSeptember 8, 2025
  • Royal Enfield Guerrilla 450 Review: The Most Un-Royal Enfield Ever
    Buyer's guideSeptember 9, 2025
  • Yamaha Unveils V4-Powered YZR-M1, Set for San Marino GP Wild-Card Debut
    MotoGPSeptember 12, 2025
  • Italjet Dragster 300 Officially Launched in Malaysia, Priced from RM37,800 
    Buyer's guideSeptember 9, 2025
  • iMotorbike Merdeka Ride 2025: A Journey of Unity, History, and Patriotism
    EventsSeptember 8, 2025
  • Emma Watson’s Motorcycle Exit Steals the Show at Paris FW
    NewsOctober 7, 2025
  • Savic C-Series: Australia’s Silent Powerhouse
    NewsOctober 7, 2025
  • Lawrence Brothers Lead Australia to MXoN Win
    MotorsportOctober 7, 2025
  • Ducati Clinches Teams’ Title at Mandalika, Secures Third Triple Crown
    LifestyleOctober 7, 2025
  • Marc Márquez to Miss MotoGP Rounds in Australia and Malaysia
    EventsOctober 7, 2025
  • Motorcycle Maintenance 101: How to Do Your Own Service at Home
    Buyer's guideOctober 7, 2025
  • The MotoGP Bike That Hit 366 km/h — Ducati’s Record-Breaking Machine
    MotoGPOctober 7, 2025
  • MV Agusta Lucky Explorer Project 9.5: testing the Schiranna prototype - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • CFMOTO 450SR to enter Malaysia in March 2023 at RM29,300 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Suzuki V-Strom now available in Malaysia at RM81,900 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Colin says:

    I hope they make the Dax street legal. Love to…

  • Mohd Razi bin Rosli says:

    Adv 150cc

  • Nena Maxberry says:

    Just curious what they would retail for

  • Adam Kenny says:

    RM4159 for the front fork is it?

Categories

  • Buyer's guide
    • First Rides & Reviews
    • Specs, Prices & Others
  • cafe racer malaysia murah
  • Campaign
  • CSR Programme
  • Electric Motorcycles
  • Electric Motorcycles
  • Industry
  • Industry
  • Kedai Motor
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
      • EICMa
    • Helmet
    • Motorsport
      • ARRC
      • CubPrix
      • EWC
      • Moto3
      • Motocross
      • MSBK
      • WSBK
    • Tips & Stories
    • Travel
  • Moto2
  • Motor Murah
  • News
    • Locals
    • MotoGP
    • Scoop
  • Review
  • Scoop
  • Scoop
  • SEO
  • Suzuka 8 Hours
  • Tips & Tricks

Corporate

About Us
Terms of Use
Privacy Policy
Disclosure Policy
Contact Us
SUBSCRIBE NOW!

2024 iMotorbike World Sdn. Bhd.(1205246-M). All rights reserved.

Squarespace to feature Keanu Reeves Arch Motorcycles in new SB campaign
Alta Motors rolls out new electric motorcycle 2018 Redshift MXR
Nak Jual Beli Motor 😊 ?
WhatsApp
Hi iMotorbike 😊
Open chat