• Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
imotorbike logo
  • Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
  • Facebook

  • Instagram

  • X (Twitter)

  • YouTube

  • LinkedIn

  • RSS

News

PIERER Mobility Restructures, Refocuses on Motorcycles

PIERER Mobility Restructures, Refocuses on Motorcycles
Michelle Liew
August 28, 2025

PIERER Mobility AG completes restructuring, cuts debt, phases out bicycles, and sharpens its focus on KTM-led motorcycle growth.

Source: Cycle News

Subscribe to our Telegram channel for instant updates!

PIERER Mobility AG (CH: PKTM) has completed its restructuring process, posting a stronger equity position and a leaner balance sheet. The move signals a renewed commitment to its core motorcycle business while winding down its bicycle operations.

Financial Reset

The restructuring delivered a significant gain, improved liquidity, and stronger cash flow. PIERER achieved these results largely through inventory reductions and cost controls. Although revenue slipped, the company still reported positive earnings and managed to cut net debt substantially.

Analysts remain cautious, with the latest rating on PKTM stock set at “Hold” with a CHF28.00 target price.

Motorcycles Take the Lead

Motorcycles remain at the heart of PIERER’s strategy. KTM, along with Husqvarna and GASGAS, continues to anchor the group’s global presence in Europe, North America, and beyond. By contrast, the bicycle division is being phased out, reflecting management’s decision to double down on its most profitable and established segment.

Looking Ahead

Challenges remain. The company must rebuild supplier relationships disrupted during restructuring, but management forecasts positive EBITDA by 2026 and positive EBIT by 2027. That timeline suggests a measured recovery, with motorcycles driving future growth.

Industry Context

PIERER Mobility’s repositioning comes at a time when the motorcycle market is increasingly competitive, with Japanese and European rivals investing heavily in electrification and performance machines. By narrowing its focus, PIERER aims to stay nimble and strengthen the KTM brand’s reputation for innovation and off-road dominance.

With bicycles out of the picture, the road ahead for PIERER is clear: leaner finances, a sharper focus, and motorcycles at the centre of its strategy.

Related Itemsfeaturednewnewspierer mobility ag
To read the full story
login with google
login with facebook
or
Create an account for free
This won't cost you.
by clicking this button you agree to iMotorbike's visitor agreement
Already have an account? Sign in here
Click here to get notified on every new article
News
August 28, 2025
Michelle Liew

An avid fan of motorsports bringing you top-notch content from the two-wheeler world! Gear up for the latest updates and news with top speed delivery

Related Itemsfeaturednewnewspierer mobility ag

More in News

Kove 450R Review: The New Midweight Inline-Four Contender 

Hazique ZairillOctober 8, 2025
Read More

Ducati Unveils 2026 Multistrada V4 Rally

Michelle LiewOctober 8, 2025
Read More

Scooters Surge in 2025 Australian Motorcycle Sales

Michelle LiewOctober 8, 2025
Read More

Honda Faces Electric Threat in Vietnam

Michelle LiewOctober 8, 2025
Read More

Honda HRC Back to Full Force for Estoril WorldSBK

Michelle LiewOctober 8, 2025
Read More

Rabat and Lopes Geared Up for the Penultimate WorldSBK Round at Estoril

Amzar HazeeqOctober 8, 2025
Read More

PETRONAS MIE Racing Honda Gears Up for Estoril with SSP Riders Toba and Norrodin

Amzar HazeeqOctober 8, 2025
Read More

Gardner and Aegerter Ready to End the WorldSBK Season on a High at Estoril

Amzar HazeeqOctober 8, 2025
Read More

Ryo Mizuno Joins JDT Racing Team as Wildcard for ARRC Sepang Round

Hazique ZairillOctober 8, 2025
Read More

KOVE Moto Officially Lands in Malaysia with the 800X GT and 450R

Hazique ZairillOctober 8, 2025
Read More

Trevor DTRe Vince: The Electric Scrambler with Belgian Soul

Michelle LiewOctober 7, 2025
Read More

Emma Watson’s Motorcycle Exit Steals the Show at Paris FW

Michelle LiewOctober 7, 2025
Read More
We want to buy your bike Join us on Telegram
Scroll for more
Tap

Join us on Facebook

  • Popular

  • Latest

  • Comments

  • MotoGP to Kick Off 2026 Season with Global Launch in Singapore
    EventsSeptember 10, 2025
  • Moda Launches Affordable Moca Scooter in Malaysia
    Buyer's guideSeptember 10, 2025
  • Royal Enfield Guerrilla 450 Review: The Most Un-Royal Enfield Ever
    Buyer's guideSeptember 9, 2025
  • Yamaha Unveils V4-Powered YZR-M1, Set for San Marino GP Wild-Card Debut
    MotoGPSeptember 12, 2025
  • Italjet Dragster 300 Officially Launched in Malaysia, Priced from RM37,800 
    Buyer's guideSeptember 9, 2025
  • Yamaha R9 Delivers World Supersport Manufacturers’ Title in Debut Season
    MotorsportSeptember 9, 2025
  • Modenas Celebrates 30th Anniversary with Launch of Elit 150S Scooter
    Buyer's guideSeptember 14, 2025
  • Kove 450R Review: The New Midweight Inline-Four Contender 
    Buyer's guideOctober 8, 2025
  • Ducati Unveils 2026 Multistrada V4 Rally
    NewsOctober 8, 2025
  • Scooters Surge in 2025 Australian Motorcycle Sales
    NewsOctober 8, 2025
  • Honda Faces Electric Threat in Vietnam
    NewsOctober 8, 2025
  • Honda HRC Back to Full Force for Estoril WorldSBK
    NewsOctober 8, 2025
  • Rabat and Lopes Geared Up for the Penultimate WorldSBK Round at Estoril
    LifestyleOctober 8, 2025
  • PETRONAS MIE Racing Honda Gears Up for Estoril with SSP Riders Toba and Norrodin
    EventsOctober 8, 2025
  • MV Agusta Lucky Explorer Project 9.5: testing the Schiranna prototype - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • CFMOTO 450SR to enter Malaysia in March 2023 at RM29,300 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Suzuki V-Strom now available in Malaysia at RM81,900 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Colin says:

    I hope they make the Dax street legal. Love to…

  • Mohd Razi bin Rosli says:

    Adv 150cc

  • Nena Maxberry says:

    Just curious what they would retail for

  • Adam Kenny says:

    RM4159 for the front fork is it?

Categories

  • Buyer's guide
    • First Rides & Reviews
    • Specs, Prices & Others
  • cafe racer malaysia murah
  • Campaign
  • CSR Programme
  • Electric Motorcycles
  • Electric Motorcycles
  • Industry
  • Industry
  • Kedai Motor
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
      • EICMa
    • Helmet
    • Motorsport
      • ARRC
      • CubPrix
      • EWC
      • Moto3
      • Motocross
      • MSBK
      • WSBK
    • Tips & Stories
    • Travel
  • Moto2
  • Motor Murah
  • News
    • Locals
    • MotoGP
    • Scoop
  • Review
  • Scoop
  • Scoop
  • SEO
  • Suzuka 8 Hours
  • Tips & Tricks

Corporate

About Us
Terms of Use
Privacy Policy
Disclosure Policy
Contact Us
SUBSCRIBE NOW!

2024 iMotorbike World Sdn. Bhd.(1205246-M). All rights reserved.

Nuen Moto N1-S: Vietnam’s Silent Scrambler
Andrea Dovizioso’s Ducati Desmosedici GP19 Set for Auction
Nak Jual Beli Motor 😊 ?
WhatsApp
Hi iMotorbike 😊
Open chat