MForce sold over 9,000 motorcycles in May 2025, ranking third behind Yamaha and Honda. The company eyes a 20% market share, driven by diverse models and affordable pricing.
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MForce Bike Holdings continues its upward trajectory in the Malaysian motorcycle market, having recorded a notable sales performance in May 2025 with 9,021 units sold. This marks a solid improvement from April 2025, which saw 8,147 units delivered.
According to industry data, MForce now ranks third in overall motorcycle sales in Malaysia. It trails behind market leaders Yamaha with 33,223 units and Honda with 14,209 units for the same month.
This latest achievement reinforces MForce’s strategic goal of capturing 20% market share in the local motorcycle industry. This is a target the company had previously set. As of May, MForce holds a 14.58% share, positioning itself behind Yamaha (53%) and Honda (22.96%).
Diverse Line-Up and Competitive Pricing Drive Growth
MForce’s strong performance is attributed to its broad and diverse portfolio of motorcycles. The brand covers a wide range of segments and consumer needs. The company currently houses 15 brands under its umbrella, offering everything from entry-level commuters to more performance-oriented models.
Crucially, affordability remains a key factor driving the growing demand for MForce bikes. The brand’s competitive pricing strategy appeals to a broad customer base. This is particularly true in a market where value for money is a significant driver of purchasing decisions.
Malaysia’s motorcycle market is highly competitive. MForce’s strong performance shows it can stay relevant and expand its presence. The company maintains steady momentum. Its focused strategy positions it well to reach its market share goals in the coming months.
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