Dickies and Harley-Davidson Launch “Born to Be Alive” Collection

Limited-edition “Born to Be Alive” line blends iconic workwear durability with motorcycle rebellion for workshop-to-open-road versatility.

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Two iconic American brands, Dickies and Harley-Davidson, have joined forces to create “Born to Be Alive”, a limited-edition apparel collection that blends rugged workwear durability with motorcycle-inspired style. Designed for those who embrace adventure and craftsmanship, the lineup reimagines classic workwear with bold, rider-friendly details.

The collection features versatile pieces that transition effortlessly from the workshop to the open road, including:

Quilted Lined Eisenhower Jacket: A heavyweight twill blend with insulation, action back, and co-branded hardware, designed for warmth and mobility.

Original 874® Work Pants: Stain- and wrinkle-resistant twill with rider-friendly touches like a waistband key ring and snap-closed back pocket.

Eagle Sleeve Hoodie: A unisex cotton/polyester fleece pullover with a snap-closed hood for added versatility.

Racerback Cropped Eagle Tank: A breathable, ribbed cotton tank with a slightly cropped fit for a modern look.

Each piece showcases Dickies’ signature craftsmanship infused with Harley-Davidson’s rebellious spirit, complete with co-branded graphics and functional details tailored for riders and workers alike.

The “Born to Be Alive” collection will be available starting April 9 on harley-davidson.com and dickies.com, as well as select Harley-Davidson dealerships across Asia and emerging markets. For more details, check with your nearest dealership.

This collaboration celebrates the shared heritage of two legendary brands, offering apparel built for durability, freedom, and the thrill of the ride.