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News

Three Legs, One Goal: Conquer Monte Bianco on Ducati Scramblers

Three Legs, One Goal: Conquer Monte Bianco on Ducati Scramblers
Michelle Liew
June 18, 2024

Join the thrilling Ducati Scrambler “Days of Joy” 2024! Take on the “Elevation” challenge to climb Monte Bianco virtually over three legs and earn exclusive rewards.

Three Legs, One Goal: Conquer Monte Bianco on Ducati Scramblers
Source: Ducati

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The thrill of adventure and the joy of riding meet in Ducati Scrambler’s “Days of Joy” 2024. This event combines road riding, outdoor activities, and relaxation. This year, there’s a new twist: the “Elevation” challenge.

The Challenge: Elevation

Riders must accumulate the most meters of elevation over three legs. The target is 4805 meters, the height of Monte Bianco. Complete at least one route to join the Days of Joy “Hall of Joy.” Conquer all three stages to earn the Days of Joy 2024 Gold Medal. This medal grants access to exclusive content from Ducati’s Borgo Panigale.

Source: Ducati

The Journey: Three Legs, Three Experiences

The challenge features a ring itinerary with three base camps. Each camp offers rest, entertainment, and unique experiences:

  1. Misano (29 July): The journey begins in this coastal town, known for its beautiful landscapes.
  2. Rome (21 September): The second leg takes riders through Rome’s scenic routes, combining urban and rural beauty.
  3. Cinque Terre (19 October): The final leg ends in the stunning Cinque Terre, offering breathtaking views.

A Decade of Joy

This year’s event marks the 10th anniversary of the first Icon model, introduced at WDW 2014. Ever since its introduction, the “Land of Joy” has attracted over 110,000 riders worldwide. The Ducati Scrambler range has grown to include the Urban Enduro, Full Throttle, Classic, Desert Sled, and Café Racer, among others.

Source: Ducati

A Full Range of Experiences

Participants can ride models from the 2024 Ducati Scrambler lineup. This year’s exclusive opportunity: five participants per leg can use their own Scramblers.

The Call to Adventure

Ducati Scrambler’s “Days of Joy” blends camaraderie, exploration, and celebration. The “Elevation” challenge is about pushing boundaries and creating memories. Whether you’re a seasoned rider or new to Ducati, this event captures the “Land of Joy.”

Get ready to climb—three legs, one challenge, one goal: virtually scale Monte Bianco on a Ducati Scrambler. Join the adventure and make history in the Days of Joy.

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News
June 18, 2024
Michelle Liew

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