• Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
imotorbike logo
  • Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
  • Facebook

  • Instagram

  • X (Twitter)

  • YouTube

  • LinkedIn

  • RSS

Motorsport

Hero MotoCorp and Harley-Davidson join hands to challenge Royal Enfield

Hero MotoCorp and Harley-Davidson join hands to challenge Royal Enfield
Michelle Liew
May 18, 2021

The new partnership between Hero MotoCorp and Harley-Davidson will tackle the middleweight segment to challenge competitors Royal Enfield.

During last year 2020, Hero MotoCorp and Harley-Davidson announced a partnership for the Indian market. The agreement means that the Indian bike maker will sell and service Harley-Davidson motorcycles in India. It will also be retailing Harley accessories and apparel via Harley-Davidson and existing Hero dealerships. This also means that Hero will develop and sell a range of premium motorcycles under the Harley-Davidson brand.

According to Indian Car News, Hero will be retailing high-end bikes under its own brand which is being made for Harley-Davidson. The range will consist of middleweight bikes that will feature engine capacity from 500cc and above. In India, middleweight bikes are typically between 350cc to 400cc.

Harley-Davidson And Hero MotoCorp To Partner Up For Indian Market? -  ZigWheels

Niranjan Gupta, Chief Financial Officer at Hero MotoCorp, stated that the company aims to tap the profitable middleweight motorcycle segment to challenge the dominant player (Royal Enfield) that holds around 90% market share.

The new motorcycles developed under the new tie-up, will be sold under the Harley and Hero brand names. The companies’ teams have already begun working on the premium motorcycles. What is certain is that the new Hero premium bikes will be a more affordable option. It will feature the same chassis, mechanical components are other features as well.

 

Check Out: Yamaha YZF-R7 images leaked ahead of official launch

Related Itemsfeaturedharley davidsonhero motocorpindiamotorcyclesnewnews
To read the full story
login with google
login with facebook
or
Create an account for free
This won't cost you.
by clicking this button you agree to iMotorbike's visitor agreement
Already have an account? Sign in here
Click here to get notified on every new article
Motorsport
May 18, 2021
Michelle Liew

An avid fan of motorsports bringing you top-notch content from the two-wheeler world! Gear up for the latest updates and news with top speed delivery

Related Itemsfeaturedharley davidsonhero motocorpindiamotorcyclesnewnews

More in Motorsport

Bezzecchi Triumphs as Marquez Crashes Out in Misano Sprint

Hazique ZairillSeptember 14, 2025
Read More

Yamaha Unveils V4-Powered YZR-M1, Set for San Marino GP Wild-Card Debut

Hazique ZairillSeptember 12, 2025
Read More

Two Malaysian Talents Gear Up for Crucial Races in Europe

Hazique ZairillSeptember 11, 2025
Read More

Ducati Lenovo Team Gears Up for Misano Home GP

Michelle LiewSeptember 10, 2025
Read More

MotoGP to Kick Off 2026 Season with Global Launch in Singapore

Hazique ZairillSeptember 10, 2025
Read More

Steiner-Led Consortium to Acquire Red Bull KTM Tech3, New Era Begins in 2026

Hazique ZairillSeptember 9, 2025
Read More

Yamaha R9 Delivers World Supersport Manufacturers’ Title in Debut Season

Hazique ZairillSeptember 9, 2025
Read More

Herlings & Laengenfelder Lead KTM Double in Turkey

Michelle LiewSeptember 8, 2025
Read More

Ducati Wins Sixth Straight MotoGP Constructors’ Title

Michelle LiewSeptember 8, 2025
Read More

Aprilia Unveils Ultra-Exclusive RSV4 X-GP at Catalunya GP 

Hazique ZairillSeptember 8, 2025
Read More

Toprak Razgatlioglu Dominates Magny-Cours, Extends WorldSBK Lead

Hazique ZairillSeptember 8, 2025
Read More

Alex Marquez Ends Marc’s Winning Streak with Stunning Catalan GP Victory

Hazique ZairillSeptember 8, 2025
Read More
We want to buy your bike Join us on Telegram
Scroll for more
Tap

Join us on Facebook

  • Popular

  • Latest

  • Comments

  • YADEA RS20 Electric Scooter Launched in Malaysia at RM4,998
    Buyer's guideAugust 18, 2025
  • Buell Super Cruiser Breaks All the Cruiser Rules
    NewsAugust 23, 2025
  • Triumph Street Triple 765 RS Review: When Perfection Meets Performance
    Buyer's guideAugust 20, 2025
  • MotoGP to Kick Off 2026 Season with Global Launch in Singapore
    EventsSeptember 10, 2025
  • QJMotor SRK250R Officially Launched in Malaysia at RM9,988
    Buyer's guideAugust 18, 2025
  • Hanway BOB125S Launches in Malaysia
    Buyer's guideAugust 29, 2025
  • Suzuki GSX-S1000GX Review: The Supreme Sport Crossover
    Buyer's guideAugust 26, 2025
  • Riding with the AKASO 360: Affordable 360 Cam Tested
    Buyer's guideSeptember 15, 2025
  • Bezzecchi Triumphs as Marquez Crashes Out in Misano Sprint
    MotoGPSeptember 14, 2025
  • Modenas Celebrates 30th Anniversary with Launch of Elit 150S Scooter
    Buyer's guideSeptember 14, 2025
  • Savic C-Series: Australia’s Electric Motorcycle Goes Global
    NewsSeptember 13, 2025
  • Nakagami to Return as Wildcard Rider at Japanese Grand Prix
    MotoGPSeptember 12, 2025
  • Yamaha Unveils V4-Powered YZR-M1, Set for San Marino GP Wild-Card Debut
    MotoGPSeptember 12, 2025
  • Pope Leo XIV’s Custom BMW R 18 to Be Auctioned for Charity
    NewsSeptember 11, 2025
  • MV Agusta Lucky Explorer Project 9.5: testing the Schiranna prototype - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • CFMOTO 450SR to enter Malaysia in March 2023 at RM29,300 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Suzuki V-Strom now available in Malaysia at RM81,900 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Colin says:

    I hope they make the Dax street legal. Love to…

  • Mohd Razi bin Rosli says:

    Adv 150cc

  • Nena Maxberry says:

    Just curious what they would retail for

  • Adam Kenny says:

    RM4159 for the front fork is it?

Categories

  • Buyer's guide
    • First Rides & Reviews
    • Specs, Prices & Others
  • cafe racer malaysia murah
  • Campaign
  • CSR Programme
  • Electric Motorcycles
  • Electric Motorcycles
  • Industry
  • Industry
  • Kedai Motor
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
      • EICMa
    • Helmet
    • Motorsport
      • ARRC
      • CubPrix
      • Moto3
      • Motocross
      • MSBK
      • WSBK
    • Tips & Stories
    • Travel
  • Moto2
  • Motor Murah
  • News
    • Locals
    • MotoGP
    • Scoop
  • Review
  • Scoop
  • Scoop
  • SEO
  • Suzuka 8 Hours
  • Tips & Tricks

Corporate

About Us
Terms of Use
Privacy Policy
Disclosure Policy
Contact Us
SUBSCRIBE NOW!

2024 iMotorbike World Sdn. Bhd.(1205246-M). All rights reserved.

France MotoGP: Jack Miller gives audience a thriller in Le Mans!
2022 Yamaha R7 Officially Launched – Specs, Pricing and Availability Details
Nak Jual Beli Motor 😊 ?
WhatsApp
Hi iMotorbike 😊
Open chat