• Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
imotorbike logo
  • Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
  • Facebook

  • Instagram

  • X (Twitter)

  • YouTube

  • LinkedIn

  • RSS

Lifestyle

Ride with style with MV Agusta’s new streetwear apparel collection

Ride with style with MV Agusta’s new streetwear apparel collection
Michelle Liew
July 29, 2021

Check out MV AGUSTA recent launch “LOGO LEVEL 1” STREETWEAR GARMENTS

MV Agusta launches new streetwear apparel.

MV Agusta launches new streetwear apparel.

Subscribe to our Telegram channel for instant updates!

MV Agusta Motor S.p.A. is announcing the launch of its new branded streetwear apparel collection, Logo Level 1, with several successive releases scheduled at different times of the year. Fostering the iconography of the MV Agusta logo, and releasing as limited series “drops”, mark the company’s intention to appeal to the younger generation, broadening its audience to attentive, streetwise, and discerning non-bikers. The Logo Level 1 collection reaches out to its public through a very specific language, made of content, values, and connections. The project will be available on MV Agusta’s official webstore, and also in the best street-fashion stores worldwide.

In the presentation of the first capsule collection, driven by the “Motorcycle Art” claim which strongly summarises the values of the brand, MV Agusta teamed up with KALEIDOSCOPE to present “Metafisica Veloce” — a riff on the company’s initials that celebrates innovation and tradition contaminating each other to prompt new ideas around speed.


Here, Jim Nedd’s photography captures enigmatic scenes in the eerie and enigmatic backdrop of the city of Tresigallo, also called “the Metaphysical City” for its beautifully preserved rationalist-style buildings that seem to have come straight out of a De Chirico painting.

In the silent tableaux vivants, the Superveloce, the company’s most iconic motorcycle and a masterpiece of design, finds stillness, while the collection of garments, styled by Francesca Izzi, delivers the company’s new image direction and contemporary vision.



The quilted jacket is undoubtedly the most representative garment in the collection. It perfectly summarizes its essence: a no season, no gender, international project. The brand’s vision is to have a single apparel project for different users but also for the same users in different moments and occasions.

The rest of the collection includes jersey t-shirts and sweatshirts, but also oversize windbreakers, chino pants with an outdoor construction in Lamintess technical fabric, a duffle bag in the same fabric, and a quilted jacket that shows the classic logo embroidered on the side. The fits are easy, the materials of the highest quality, and the manufacturing Italian.

The next drops will continue to follow this direction with the addition of accessories and other items of clothing.

sell your bike

Telegram join channel banner

Source : MV Agusta Global Press Release • 28 July 2021 •

Related Itemsapparelfeatureditalylifestylemv agustanewnewssteetwearstreetwear apparel
To read the full story
login with google
login with facebook
or
Create an account for free
This won't cost you.
by clicking this button you agree to iMotorbike's visitor agreement
Already have an account? Sign in here
Click here to get notified on every new article
Lifestyle
July 29, 2021
Michelle Liew

An avid fan of motorsports bringing you top-notch content from the two-wheeler world! Gear up for the latest updates and news with top speed delivery

Related Itemsapparelfeatureditalylifestylemv agustanewnewssteetwearstreetwear apparel

More in Lifestyle

Honda HRC Castrol Aim High at Catalan GP

Michelle LiewSeptember 3, 2025
Read More

EKVE Opens with 30-Day Free Ride for Public

Hazique ZairillSeptember 3, 2025
Read More

Luca Marini Extends MotoGP Stay with Honda Until 2026

Hazique ZairillSeptember 3, 2025
Read More

Aprilia Racing Heads to Barcelona with Full Line-up and Exclusive Bike Reveal

Hazique ZairillSeptember 3, 2025
Read More

QJMotor E-LTR 2025 Launched in Malaysia, Affordable EV Scooter at RM6,999 

Hazique ZairillSeptember 2, 2025
Read More

Herjun Atna Firdaus Seals Maiden SS600 Victory at Mandalika

Hazique ZairillSeptember 1, 2025
Read More

Azlan Shah Delivers Emotional National Day Victory at Mandalika

Hazique ZairillSeptember 1, 2025
Read More

Azlan Shah Kamaruzaman: Carrying Malaysia’s Flag with Pride

Hazique ZairillAugust 30, 2025
Read More

Yamaha to Debut All-New V4 MotoGP Engine at San Marino GP

Hazique ZairillAugust 27, 2025
Read More

Alvaro Bautista to Join Barni Spark Ducati for 2026 WorldSBK Season

Hazique ZairillAugust 27, 2025
Read More

Akrapovič: From Which Country? 

Hazique ZairillAugust 26, 2025
Read More

Jonathan Rea to Retire from WorldSBK at End of 2025

Michelle LiewAugust 25, 2025
Read More
We want to buy your bike Join us on Telegram
Scroll for more
Tap

Join us on Facebook

  • Popular

  • Latest

  • Comments

  • YADEA RS20 Electric Scooter Launched in Malaysia at RM4,998
    Buyer's guideAugust 18, 2025
  • Buell Super Cruiser Breaks All the Cruiser Rules
    NewsAugust 23, 2025
  • Triumph Street Triple 765 RS Review: When Perfection Meets Performance
    Buyer's guideAugust 20, 2025
  • QJMotor SRK250R Officially Launched in Malaysia at RM9,988
    Buyer's guideAugust 18, 2025
  • Mforce Unveils Yadea Velax Electric Scooter
    Buyer's guideAugust 11, 2025
  • Special Number Plate Deal and Lucky 8 Promo This August 8th!
    Buyer's guideAugust 6, 2025
  • QJMotor Malaysia Launches SRK250S 
    Buyer's guideAugust 11, 2025
  • Norton Ends Commando 961 and V4 Models
    NewsSeptember 3, 2025
  • Honda HRC Set for French WorldSBK Round
    NewsSeptember 3, 2025
  • GYTR GRT Yamaha Ready for Magny-Cours Battle
    NewsSeptember 3, 2025
  • Honda HRC Castrol Aim High at Catalan GP
    MotorsportSeptember 3, 2025
  • EKVE Opens with 30-Day Free Ride for Public
    IndustrySeptember 3, 2025
  • Luca Marini Extends MotoGP Stay with Honda Until 2026
    MotoGPSeptember 3, 2025
  • Aprilia Racing Heads to Barcelona with Full Line-up and Exclusive Bike Reveal
    MotoGPSeptember 3, 2025
  • MV Agusta Lucky Explorer Project 9.5: testing the Schiranna prototype - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • CFMOTO 450SR to enter Malaysia in March 2023 at RM29,300 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Suzuki V-Strom now available in Malaysia at RM81,900 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Colin says:

    I hope they make the Dax street legal. Love to…

  • Mohd Razi bin Rosli says:

    Adv 150cc

  • Nena Maxberry says:

    Just curious what they would retail for

  • Adam Kenny says:

    RM4159 for the front fork is it?

Categories

  • Buyer's guide
    • First Rides & Reviews
    • Specs, Prices & Others
  • cafe racer malaysia murah
  • Campaign
  • CSR Programme
  • Electric Motorcycles
  • Electric Motorcycles
  • Industry
  • Industry
  • Kedai Motor
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
      • EICMa
    • Helmet
    • Motorsport
      • ARRC
      • CubPrix
      • Moto3
      • Motocross
      • MSBK
      • WSBK
    • Tips & Stories
    • Travel
  • Moto2
  • Motor Murah
  • News
    • Locals
    • MotoGP
    • Scoop
  • Review
  • Scoop
  • Scoop
  • SEO
  • Suzuka 8 Hours
  • Tips & Tricks

Corporate

About Us
Terms of Use
Privacy Policy
Disclosure Policy
Contact Us
SUBSCRIBE NOW!

2024 iMotorbike World Sdn. Bhd.(1205246-M). All rights reserved.

Suzuki GSX-R1000R gets a new colour scheme
Alex Lowes Stays with Kawasaki for 2022
Nak Jual Beli Motor 😊 ?
WhatsApp
Hi iMotorbike 😊
Open chat