• Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
imotorbike logo
  • Bikes for Sale
  • News
  • Buyer’s guide
    • Buy a Motorcycle
    • First Rides & Reviews
    • Specs, Prices & Others
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
    • Motorsport
    • Tips & Stories
    • Travel
  • Locals
  • Facebook

  • Instagram

  • X (Twitter)

  • YouTube

  • LinkedIn

  • RSS

Lifestyle

Ride with style with MV Agusta’s new streetwear apparel collection

Ride with style with MV Agusta’s new streetwear apparel collection
Michelle Liew
July 29, 2021

Check out MV AGUSTA recent launch “LOGO LEVEL 1” STREETWEAR GARMENTS

MV Agusta launches new streetwear apparel.

MV Agusta launches new streetwear apparel.

Subscribe to our Telegram channel for instant updates!

MV Agusta Motor S.p.A. is announcing the launch of its new branded streetwear apparel collection, Logo Level 1, with several successive releases scheduled at different times of the year. Fostering the iconography of the MV Agusta logo, and releasing as limited series “drops”, mark the company’s intention to appeal to the younger generation, broadening its audience to attentive, streetwise, and discerning non-bikers. The Logo Level 1 collection reaches out to its public through a very specific language, made of content, values, and connections. The project will be available on MV Agusta’s official webstore, and also in the best street-fashion stores worldwide.

In the presentation of the first capsule collection, driven by the “Motorcycle Art” claim which strongly summarises the values of the brand, MV Agusta teamed up with KALEIDOSCOPE to present “Metafisica Veloce” — a riff on the company’s initials that celebrates innovation and tradition contaminating each other to prompt new ideas around speed.


Here, Jim Nedd’s photography captures enigmatic scenes in the eerie and enigmatic backdrop of the city of Tresigallo, also called “the Metaphysical City” for its beautifully preserved rationalist-style buildings that seem to have come straight out of a De Chirico painting.

In the silent tableaux vivants, the Superveloce, the company’s most iconic motorcycle and a masterpiece of design, finds stillness, while the collection of garments, styled by Francesca Izzi, delivers the company’s new image direction and contemporary vision.



The quilted jacket is undoubtedly the most representative garment in the collection. It perfectly summarizes its essence: a no season, no gender, international project. The brand’s vision is to have a single apparel project for different users but also for the same users in different moments and occasions.

The rest of the collection includes jersey t-shirts and sweatshirts, but also oversize windbreakers, chino pants with an outdoor construction in Lamintess technical fabric, a duffle bag in the same fabric, and a quilted jacket that shows the classic logo embroidered on the side. The fits are easy, the materials of the highest quality, and the manufacturing Italian.

The next drops will continue to follow this direction with the addition of accessories and other items of clothing.

sell your bike

Telegram join channel banner

Source : MV Agusta Global Press Release • 28 July 2021 •

Related Itemsapparelfeatureditalylifestylemv agustanewnewssteetwearstreetwear apparel
To read the full story
login with google
login with facebook
or
Create an account for free
This won't cost you.
by clicking this button you agree to iMotorbike's visitor agreement
Already have an account? Sign in here
Click here to get notified on every new article
Lifestyle
July 29, 2021
Michelle Liew

An avid fan of motorsports bringing you top-notch content from the two-wheeler world! Gear up for the latest updates and news with top speed delivery

Related Itemsapparelfeatureditalylifestylemv agustanewnewssteetwearstreetwear apparel

More in Lifestyle

Ducati and Garage 51 present the V2 Future Champ Ducati Academy

Amzar HazeeqOctober 6, 2025
Read More

Aldeguer wins maiden MotoGP in Mandalika; Marquez and Bezzecchi collide.

Hazique ZairillOctober 6, 2025
Read More

Rueda Clinches 2025 Moto3 World Championship with Victory in Indonesia

Hazique ZairillOctober 6, 2025
Read More

Tighten Your Motorcycle Chain Like a Pro: The Simple DIY Guide Every Rider Needs

Amzar HazeeqOctober 6, 2025
Read More

The Journey Awaits: 6 Best Adventure Motorcycles You Can Buy in Malaysia Right Now

Amzar HazeeqOctober 6, 2025
Read More

Chigee AIO-6 LTE 4G Review: A Smart, Connected Display for Riders

Hazique ZairillOctober 6, 2025
Read More

Triumph Launches TXP Electric Trials Bike Range for Young Riders

Hazique ZairillOctober 3, 2025
Read More
Sepang

MotoGP 2026 Launch Event Relocated from Singapore to Kuala Lumpur

Hazique ZairillOctober 3, 2025
Read More

Motorcycle Quickshifter Explained – Benefits, Types, and How It Works

Amzar HazeeqOctober 3, 2025
Read More

Aprilia Racing Renews Technical Partnership with SC-Project for 2026 MotoGP Season

Hazique ZairillOctober 3, 2025
Read More

Honda HRC Confirms Somkiat Chantra and Jake Dixon for 2026 WorldSBK Season

Hazique ZairillOctober 3, 2025
Read More

MotoGP Heats Up in Lombok: Marquez, Bagnaia & More

Michelle LiewOctober 2, 2025
Read More
We want to buy your bike Join us on Telegram
Scroll for more
Tap

Join us on Facebook

  • Popular

  • Latest

  • Comments

  • MotoGP to Kick Off 2026 Season with Global Launch in Singapore
    EventsSeptember 10, 2025
  • Moda Launches Affordable Moca Scooter in Malaysia
    Buyer's guideSeptember 10, 2025
  • Aprilia Unveils Ultra-Exclusive RSV4 X-GP at Catalunya GP 
    Buyer's guideSeptember 8, 2025
  • Royal Enfield Guerrilla 450 Review: The Most Un-Royal Enfield Ever
    Buyer's guideSeptember 9, 2025
  • Yamaha Unveils V4-Powered YZR-M1, Set for San Marino GP Wild-Card Debut
    MotoGPSeptember 12, 2025
  • Italjet Dragster 300 Officially Launched in Malaysia, Priced from RM37,800 
    Buyer's guideSeptember 9, 2025
  • iMotorbike Merdeka Ride 2025: A Journey of Unity, History, and Patriotism
    EventsSeptember 8, 2025
  • Ducati’s Panigale V4 Takes CIV Production Title
    NewsOctober 6, 2025
  • Malaysian Riders Battle Hard at ATC Sepang
    NewsOctober 6, 2025
  • Ducati and Garage 51 present the V2 Future Champ Ducati Academy
    IndustryOctober 6, 2025
  • Aldeguer wins maiden MotoGP in Mandalika; Marquez and Bezzecchi collide.
    IndustryOctober 6, 2025
  • Rueda Clinches 2025 Moto3 World Championship with Victory in Indonesia
    LifestyleOctober 6, 2025
  • Tighten Your Motorcycle Chain Like a Pro: The Simple DIY Guide Every Rider Needs
    Buyer's guideOctober 6, 2025
  • The Journey Awaits: 6 Best Adventure Motorcycles You Can Buy in Malaysia Right Now
    Buyer's guideOctober 6, 2025
  • MV Agusta Lucky Explorer Project 9.5: testing the Schiranna prototype - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • CFMOTO 450SR to enter Malaysia in March 2023 at RM29,300 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Suzuki V-Strom now available in Malaysia at RM81,900 - news.iNthacity: More Top Breaking News and Popular Stories To Stay Informed says:

    […] Michelle Liew […]

  • Colin says:

    I hope they make the Dax street legal. Love to…

  • Mohd Razi bin Rosli says:

    Adv 150cc

  • Nena Maxberry says:

    Just curious what they would retail for

  • Adam Kenny says:

    RM4159 for the front fork is it?

Categories

  • Buyer's guide
    • First Rides & Reviews
    • Specs, Prices & Others
  • cafe racer malaysia murah
  • Campaign
  • CSR Programme
  • Electric Motorcycles
  • Electric Motorcycles
  • Industry
  • Industry
  • Kedai Motor
  • Lifestyle
    • Concepts & Custom
    • Electric Motorcycles
    • Events
      • EICMa
    • Helmet
    • Motorsport
      • ARRC
      • CubPrix
      • EWC
      • Moto3
      • Motocross
      • MSBK
      • WSBK
    • Tips & Stories
    • Travel
  • Moto2
  • Motor Murah
  • News
    • Locals
    • MotoGP
    • Scoop
  • Review
  • Scoop
  • Scoop
  • SEO
  • Suzuka 8 Hours
  • Tips & Tricks

Corporate

About Us
Terms of Use
Privacy Policy
Disclosure Policy
Contact Us
SUBSCRIBE NOW!

2024 iMotorbike World Sdn. Bhd.(1205246-M). All rights reserved.

Suzuki GSX-R1000R gets a new colour scheme
Alex Lowes Stays with Kawasaki for 2022
Nak Jual Beli Motor 😊 ?
WhatsApp
Hi iMotorbike 😊
Open chat